SMS Marketing for Finance Services
Mobile text message marketing is being used across the board by a number of financial services. The main sectors include Stock Brokering, Debt Recovery, Tax Refunds, Mortgages, Insurance, Loans and banking. In this industry time is money and often messages need to be sent out quickly & spontaneously to reflect rapid changes in market conditions. SMS marketing is perfect for sending instant messages to large databases of customers in one big hit. Virtually everyone carries a mobile with them at all times, making texting the ideal medium to reach people on the move. At just a few cents it’s also extremely low cost.
Used for:
Increasing sales
Brokers can text out up to the minute information to clients. Insurance companies can send out renewal reminders. Banks can send reminders before the end of the financial year.
Improved customer service
Banks can send out balance or transaction details upon customer requests or even automate it. Insurance companies can keep their customers up to date on claims.
Lead generation
A long code can be used on advertising to generate additional leads especially from people who don’t want to phone at a particular time.


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